Now Live — Spring 2026

The MBA Simulation That Makes Business Strategy Stick

A browser-based simulation platform that puts MBA students inside real executive decisions. No install required. Easy setup — ready to go in minutes.

Request Free Pilot Cohort See How It Works
12
Game Types
100%
Browser-Based
Mobile Friendly
Free
First Cohort
MBA
Strategy War Room
Executive Decision · Round 3 of 5
XP Progress — Level 86,320 XP
Job TitleSenior Analyst
Certifications Earned3 of 8
Strategy War Room Financial Reporting Supply Chain Leadership +8 more
NorthStar
Consumer Goods
Apex Industrial
Systems
Harbor Health
Network
Certification Unlocked
Corporate Finance · Share on LinkedIn
What It Is

Case-based simulation for the modern MBA classroom

The MBA Game is a browser-based simulation where students step into executive roles and navigate real business decisions — from financial reporting and corporate finance to strategy and supply chain management.

Students don't just answer questions. They build an executive portfolio — earning XP, advancing through a career track, and collecting certifications they can share on LinkedIn.

Scenario — Strategy War Room
Your competitor just announced a 20% price cut. Your board wants a response by end of quarter. What's your move?
A
Match the price cut to defend market share
B
Differentiate — accelerate the premium product roadmap
C
Acquire a lower-cost supplier to protect margins
D
Hold position and analyze the competitor's cost structure first
12 Game Types
Finance, strategy, analytics, governance, operations, and more — each grounded in the frameworks your students are studying.
Real Frameworks
Scenarios are grounded in actual business frameworks. Students apply what they've learned — not just recognize it.
Certification System
Eight certifications students can earn and share on LinkedIn. Makes progress tangible and shareable beyond the course.
Progress Tracking
Instructor dashboard shows every student's game history, XP, and certification status — ready for gradebook use.
The Simulation World

Six companies. Six industries. One executive career.

Students step into high-stakes decisions across six distinct companies — from a struggling retail chain to a global port operator — applying MBA frameworks in realistic executive contexts.

Consumer Products
NorthStar Consumer Goods
Turnaround · Growth Strategy
Technology & SaaS
Velocity SaaS
Scale Decision · Unit Economics
Industrial Systems
Apex Industrial Systems
Global Expansion · M&A
Healthcare
Harbor Health Network
Digital Trust · Supply Chain
Retail & Commerce
Meridian Retail Group
Portfolio Risk · Governance
Logistics & Supply Chain
Celerity Logistics
M&A Due Diligence · Integration
For Instructors

How It Works

Getting your cohort into the game is straightforward. No IT department, no LMS integration, no installation.

1
Request Access
Submit the form below. You'll hear back within 24 hours with your instructor credentials and cohort setup instructions.
2
Share the Link
Send students to TheMBAGame.net. They enter their email, receive a magic link, and are in the game in under 2 minutes.
3
Students Play
Students work through scenarios on their own time or in class. Progress saves automatically to the cloud across all devices.
4
You See Everything
Your instructor dashboard shows real-time XP, game completion, certifications earned, and exportable data for your gradebook.
Easy setup. No IT department required. Students access the game directly from any browser — laptop, tablet, or phone. Nothing to install, nothing to configure.
Course Alignment — Which game types fit your MBA curriculum
MBA CourseRecommended Game Types
Financial Reporting & Analysis Financial Reporting ReviewCorporate Finance ChallengeData-Driven Decisions Lab
Business Strategy Strategy War RoomCustomer Value StudioGlobal Economy & Policy Lab
Marketing Management Customer Value StudioData-Driven Decisions LabStrategy War Room
Corporate Governance & Ethics Corporate Governance & EthicsLeadership & Talent Studio
Operations & Supply Chain Supply Chain ManagementOperations Excellence LabProject Management Office
Leadership & Management Leadership & Talent StudioDigital Business SystemsProject Management Office
Student Experience

They're not just answering questions — they're building an executive portfolio

XP & Level Progression

Every correct decision earns XP. Students watch their level climb through 20 stages — from Business Analyst to C-Suite Executive — creating a visible sense of progress across the course.

Job Title Track

As XP accumulates, students earn promotions: Business Analyst → Senior Analyst → Manager → Director → VP → C-Suite. The title shows on their dashboard and in the class leaderboard.

LinkedIn-Shareable Certifications

Eight certifications that students can add to their LinkedIn profiles — tangible credentials from the course that go beyond the grade.

Story & Narrative

The Chronicles thread a career story through the game — students aren't just solving problems in isolation, they're living inside a business narrative that makes each scenario meaningful.

Executive Inbox

After a strong performance, the CFO emails you directly. Stall on a case and your manager checks in. Every major decision earns a message from a named executive — turning scores into conversations and reinforcing what the student just learned.

Career Progression Track
Business Analyst
0 – 2,000 XP · Starting role
Senior Analyst
2,000 – 5,000 XP
Manager
5,000 – 10,000 XP · Most students here
Director → VP
10,000 – 25,000 XP
C-Suite Executive
25,000+ XP · Top performers
Certifications Available
Financial Reporting
Corporate Finance
Strategy
Customer Value
Governance
Supply Chain
Operations
Global Economy
Game Library

12 game types. One platform.

Every game type covers a distinct discipline of business — grounded in the frameworks your students are already studying.

Finance
Financial Reporting Review
Interpret statements, calculate key ratios, and diagnose financial signals.
Corporate Finance
Corporate Finance Challenge
Model capital allocation, valuation, financing, and return decisions.
Analytics
Data-Driven Decisions Lab
Use dashboards, KPIs, and evidence to make sound managerial decisions.
Strategy
Strategy War Room
Trace breakdowns across the business and choose a strategic response.
Marketing
Customer Value Studio
Evaluate customer needs, positioning, pricing, and go-to-market choices.
Governance
Corporate Governance & Ethics
Navigate board oversight, disclosure, fiduciary duty, and ethical decision-making.
Leadership
Leadership & Talent Studio
Resolve culture, talent, change, and organizational leadership cases.
Technology
Digital Business Systems
Trace how systems, handoffs, and digital operating models shape execution.
Global Economy
Global Economy & Policy Lab
Interpret regulation, macro shifts, trade exposure, and geopolitical business risk.
Operations
Supply Chain Management
Stabilize suppliers, inventory, logistics, and service-level performance across a volatile operating network.
Operations
Operations Excellence Lab
Improve throughput, quality, and process discipline by diagnosing bottlenecks and reducing waste.
Leadership & Execution
Project Management Office
Recover milestones, manage scope, and keep cross-functional delivery credible under deadline and budget pressure.
Interaction Modes

Eight ways to think like an executive

Every game type can present its material through multiple interaction modes — so students engage the same discipline through fundamentally different cognitive lenses.

Quiz
Conceptual judgment calls that test whether students are framing the problem correctly — not just recalling answers.
Calculation
Quantitative analysis that drives real operating decisions — not textbook math, but numbers that change what the company does next.
Signal Path
Trace breakdowns across teams and handoffs. The failure students see at the end of the process may have started much earlier in the chain.
Diagnostic
Identify the root cause beneath visible symptoms. What looks obvious on the surface may not be the issue doing the most damage.
Allocation
Resource tradeoff decisions under real constraints. Leadership cannot fund every need at once — where resources go now shapes what remains exposed.
Prioritization
Sequence competing priorities when everything feels urgent. The challenge is not whether action is needed, but what must happen first.
Stakeholder
Navigate stakeholder communication and alignment. Map stakeholder interests, choose your message, and manage competing agendas across the organization.
Negotiation
Multi-round negotiation with a counterparty. Weigh your BATNA, read responses, and adapt your strategy as the conversation unfolds.

A single finance topic might appear as a Calculation in one case, a Diagnostic in another, and a Negotiation in a third — giving students multi-layered ways to apply what they have learned in their MBA program.

Ways to Use It

Fits how you already teach

Whether you want a low-touch supplement or a structured weekly assignment, the game adapts to your course design — not the other way around.

Open Exploration
Assign the game as a supplemental resource with a minimum target — reach a certain level or XP threshold by end of term. Students choose their own path through 12 game types at their own pace.
Best for: Large sections, electives, self-paced learners
Structured Integration
Map specific games, missions, or certifications to your course schedule. After a capital budgeting lecture, assign the Corporate Finance Challenge. After an operations unit, send students into Supply Chain Management.
Best for: Core MBA courses, weekly assignments
Competition Mode
Use the built-in leaderboard to drive engagement. Students compete to reach the highest level, earn the most certifications, or top the XP rankings. Built-in progression tracking keeps the stakes visible.
Best for: Capstones, cohort engagement, team competitions
In-Class Play
Run a case live in the classroom, then debrief together. Students make decisions individually on their devices, then you discuss the reasoning, tradeoffs, and outcomes as a group. Works on laptops, tablets, or phones.
Best for: Seminars, small cohorts, discussion-driven courses

Grounded in the frameworks you already teach

Over 40 named business frameworks are woven into gameplay across 7 disciplines. Students apply them to make decisions, not just memorize definitions.

Strategy
7 frameworks
  • Porter's Five Forces
  • SWOT Analysis
  • Ansoff Matrix
  • BCG Growth-Share Matrix
  • Blue Ocean Strategy
  • Value Chain Analysis
  • VRIN Framework
Learn more
Finance
7 frameworks
  • NPV & DCF Valuation
  • CAPM
  • DuPont Analysis
  • WACC
  • Break-even Analysis
  • IRR
  • Working Capital Management
Learn more
Marketing
7 frameworks
  • Customer Lifetime Value
  • Marketing Mix (4Ps)
  • Net Promoter Score
  • Customer Segmentation
  • Jobs-to-Be-Done
  • Unit Economics
  • Pricing Strategy
Learn more
Operations
6 frameworks
  • Lean / Six Sigma
  • Theory of Constraints
  • Just-in-Time (JIT)
  • Bullwhip Effect
  • Supply Chain Management
  • Capacity Planning
Learn more
Economics
7 frameworks
  • Game Theory / Nash Equilibrium
  • Prisoner's Dilemma
  • Elasticity
  • Regression Analysis
  • Monte Carlo Simulation
  • Bayesian Analysis
  • Sensitivity Analysis
Learn more
Leadership & OB
6 frameworks
  • ADKAR Model
  • Emotional Intelligence
  • Leadership Styles
  • Change Management
  • Conflict Resolution
  • Team Dynamics
Learn more
Governance
6 frameworks
  • Balanced Scorecard
  • OKRs
  • Scenario Planning
  • Risk Management
  • ESG / Sustainability
  • Corporate Governance
Learn more
46 named frameworks across 7 disciplines, integrated into 12 game types.
For Programs

Built for the way MBA programs actually run

No LMS integration required. No IT tickets. Deploy to a cohort this week.

Cohort Management via Instructor Dashboard

Enroll students by cohort, track individual and class-level progress, and export data for your gradebook — all from a single dashboard.

Flexible Pricing — You Set the Terms

Per-student pricing lets you incorporate the game into course fees or charge separately. Volume pricing available for program-wide adoption.

Works Alongside Any LMS

Canvas, Blackboard, D2L — the game works independently. No integration setup. Share a URL and students are in.

Data Export for Assessment

Download student game data in structured format for use in course grading, program assessment, or learning outcome reporting.

Built-In Competency Tracking

The game tracks student performance across competency areas that align with standard MBA learning objectives — giving you documented evidence of skill development for program review and accreditation reporting.

Class Outcomes Report
Live
Class Outcomes Report showing 10 students, average plays and XP, 17 certifications earned, mastery distribution across four tiers, and game and engine coverage by percent of students
Every cohort in one view — mastery distribution, game and engine coverage, certifications earned.
Learning Outcomes by AACSB Domain
Assessment-Ready
Learning outcomes by AACSB competency domain — class-wide bars across Financial Accounting, Strategic Management, Corporate Finance, Analytics, Marketing, Organizational Behavior, Technology, Economics, Operations, and Project Management, with Top Achievement and Focus Areas panels
Domain-level proof for program review — with clear focus areas for targeted intervention.
Pricing

Start free. Scale when you're ready.

Your first cohort is on us. Try it with a class, see how students engage, then decide.

Pilot
Free
First cohort, no time limit
  • Up to 20 students
  • Full access to all 12 game types
  • Instructor dashboard
  • Student progress tracking
  • Certifications for students
  • Email support
Start Free Pilot
Most Popular
Per Course
$29/student
Per semester cohort
  • Unlimited students per cohort
  • Full access to all 12 game types
  • Instructor dashboard + CSV export
  • Student progress & XP tracking
  • LinkedIn-shareable certifications
  • Priority support
Request Access
Program-Wide
Custom
Institution pricing
  • All courses, all cohorts
  • Volume discount pricing
  • Admin dashboard for program directors
  • Cross-cohort analytics
  • Dedicated onboarding
  • Custom scenario development
Contact for Pricing
About

Developed by an educator, for educators

Brian Wiersma
Brian Wiersma
Developer, The MBA Game
Doctor of Business Administration
Project Management Professional (PMP)

The MBA Game was developed as a resource for educators by an educator who has taught many MBA courses across disciplines — finance, strategy, operations, leadership, and more.

The platform grew out of a straightforward observation: students who engage with material through real decisions retain it better than students who read about it. The goal was to build a tool that bridges the gap between theory and practice in a way that fits naturally into an existing course — without adding complexity for the instructor.

The result is a browser-based simulation with 12 game types covering the full MBA curriculum, a built-in progression system that motivates consistent engagement, and instructor tooling that makes it easy to track and assess student performance.

"The goal is simple: students who have played the game should make better decisions in their careers — not just score better on exams. Learning by doing, not by memorizing."

Request Access

Ready to try it with your course?

Fill out the form and you'll hear back within 24 hours. First cohort is always free.

You'll hear back within 24 hours
Brian personally responds to every instructor inquiry. If you have questions before filling out the form, just email directly.
Direct Email brian@thembagame.co
The Game Platform TheMBAGame.net — student-facing login
First Cohort Free No credit card. No commitment. Try it with a real class and see how students respond before deciding to continue.